ERNA BLOOMS WAS A SELF-TAUGHT ARTIST

She Left Her Dream Career to Pursue Her Art Passion & Mission

DEDICATED TO MY LATE PAPA, MY HERO AND LIFE INSPIRATION

Where Our Story Began

We are destined to build genuine connections through creative arts. Our Hedgehog Dandelion art is a prime example of what has started this movement. In early 2014, our Founder, Erna Blooms, dedicated this art to a distant stranger with a severe permanent illness to lift up her spirits on Instagram. The gesture moved her and gained Erna a new friend instantly. After witnessing the power of thoughtful art, Erna realized that she wanted to pursue a new journey by expressing her voice through conceptual art and sharing them with the world to bring more people closer together. Each of our art pieces was created with a unique, conceptual meaning that radiates with a goal to inspire our minds, hearts, and actions. 

OUR FOUNDER'S STORY

Erna Blooms

Born in Indonesia, Erna was a self-taught artist who grew up in a middle-class entrepreneurial family in Indonesia. After graduating high school, she came to the USA to study graphics and packaging design at Art Center College of Design, Pasadena. The year she graduated in 2000, she also started her family and began her 15 years of creative career as a Graphic Designer, working for a private label home and fine fragrance company that developed products for Fortune 500 clients. She worked her way up to a Creative Director position, managing 7-figure accounts, but the reality was her health and family life were suffering.

In 2014, she met a local artist who inspired her to draw again. With her twin sister's encouragement, she created a series of conceptual art during her weekends, and share them on social media.

I appreciate you putting your art into the world! I used the Bunny Munch coffee mug this morning, and it was perfect. I look forward seeing your online shop expand.

Karli Petrovic

PLAY OUR ART ANIMATION WITH OUR ORIGINAL LOGO

Hedgehog Dandelion Art

curious morphologie history

Our Milestones

Passion Turned Into Purpose

In 2014, Erna reconnected with her childhood passion to draw and created a series of conceptual art during weekends. Dolphin Peel was the first of many. Hedgehog Dandelion art dedication has turned her passion into new purpose. Curious Morphologie name was born.

AS SEEN IN

Erna blooms' favorite quote by Maya Angelou

"... People Will Never Forget How You Make Them Feel"

Today is a gift of opportunities to show those who matter to you most how much you care. Our mission is to help you make giving more meaningful and fun.